Rhetoric and the Art of Persuasion

Learn some of the most powerful ways to frame your ideas in order to influence your listeners.

Rhetoric and the Art of Persuasion

Explore and practice using some of the most powerful ways to frame your ideas in order to influence your listeners.

Classical speakers in Greece and Rome came from societies where words were heard far more than read, and orators learnt to make impact through shaping sentence structure and arranging their argument to make memorable, persuasive impact.

Learn how to use these techniques to make your next presentation, meeting or pitch more persuasive and impactful.

Course Objectives

  • Examine rhetorical devices using word order, sentence structure, questioning, humour and irony
  • Discover how Classical speakers achieved influence by understanding their audience
  • Practise transforming your own presentations by using classical rhetoric devices to make your message dramatic, memorable and persuasive

Useful Information

  • Led by a fully qualified Voice and Communication Trainer
  • Can be delivered at your workplace or online 
  • Can be tailored for the specific needs of your team
  • Suggested group sizes are 8 participants to ensure maximum impact and individual feedback 

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